3 Comments
User's avatar
⭠ Return to thread
Henrik's avatar

This is a broader issue than merely just climate change but the “professionalization” of activism and its dovetailing with social media has been disastrous for coherent strategies to actually combat the issues at hand rather than build TikTok clout

Expand full comment
Wolfpack Dem's avatar

100% agreed. The ecosystem has created a perverse incentive to be "bolder" than the pack, to get Very Online support.

Which in turn can make normies tune out, decide nothing can really be done.

Expand full comment
Zero Cool's avatar

Yeah. In the case of UN Secretary António Guterres, his involvement in social media is validating what you're arguing.

Quite honestly, I stay clear of anything climate change related that is posted on social media because it only discusses the problems, not actual solutions. More fear mongering doesn't exactly help, especially when the goal of posts/videos on platforms like TikTok don't do anything more than getting likes and subscribes.

Expand full comment