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Toiler On the Sea's avatar

I maintain the Harris campaign did well for the most part with a tough hand, but I do think the points above are all pretty solid. While Harris did try to stick to simple slogans "Forward" . ."Won't Go Back" "When We Fight We Win" . . they're so opaque as to not really drive enthusiasm, especially for a quasi-incumbent. But the question then becomes . . what was the alternative? I don't think there were many good options.

And her ads were indeed all over the place in terms of message-focus. Now, from one vantage point that's smart targeting, but from another it's a muddled, uncentered campaign.

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Kevin H.'s avatar

It wasn't perfect but it wasn't bad. She had a weak hand to play.

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